In the second of exclusive interviews with NeuroScience, Inc. senior executive, Dawn Franzmeier, Marketing and Laboratory Testing Product Manager at NeuroScience, Inc., talks exclusively to Ib’s Blog about some of the operations in her department.
“After our research and development team brings a test to the marketing department and says, ‘we have developed this new test and we have research and information that verify the applicability of the test’, the marketing department does further research to find clinical applications,” Franzmeier said.
“And for every marketing piece, every marketing sales material we have, we provide real life data from scientific journals; we provide reputable references in all of our marketing materials which is not commonly done in this industry.”
Franzmeier added that the goal is to bring clinical applicability to the research that they have provided and to show the doctors examples and case studies that they can utilize in their practice.
NeuroScience, Inc. testing is performed by Pharmasan Labs, Inc, which is a CLIA (Clinical Laboratory Improvement Amendments) and New York State certified laboratory, so we meet all quality control and quality assurance guidelines that those organizations require, Franzmeier said.
NeuroScience, Inc. is a leader in Neuro-Endo-Immune systems and markets strictly to health care providers (HCPs).
Dr. Gottfried Kellermann and his wife, Mieke, started the company to explore neurotransmitters and their impact on the body and over the last two decades, he has developed state-of-the-art laboratory assessments in the fields of neurology, endocrinology, and immunology.
For more infomation, visit NeuroScience, Inc.’s website www.neuroscienceinc.com
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